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Ad Film director, Prasoon Pandey, president maccan errickson, Govind Pandey, Chief creative Officer (Indian sub continent), Leo Burnett, K V Sridhar along with cnbc Awaaz, Editor, Sanjay Pugalia & guest editor Santosh Desai discuss how ad makers can talk to people via ads and be more responsible while creating a brand.
This week on Storyboard, Santosh Desai gauges effectiveness, picks the campaigns that worked, and puts all of it in the context of the times we live in.
http://www.ndtv.com/video/player/news/why-there-is-so-much-excitement-around-the-rich-list/193256
In an interview with CNBC-TV18’s Anuradha Sengupta, Columnist, Writer and CEO Future Brands Santosh Desai, discusses the best ideas and new trends in marketing as well as the best and worst advertising of 2010.
Video: Interview on CNBC’s Advertising Show ‘Storyboard’ – 2009 in Review
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